Privacy Policy

Last updated: 9 October 2026

1. Introduction

Welcome to My Best Foods UK. We are committed to protecting the privacy and personal information of our customers across our grocery stores and digital services.

This Privacy Policy explains how My Best Foods UK collects, uses, stores, and protects your personal information when you visit our branches, shop online, create an account, participate in promotions, use our loyalty services, or contact us.

This policy applies across all My Best Foods UK branches and any websites, mobile applications, online ordering platforms, and customer services operated by us.

2. Information We Collect

Depending on how you interact with us, we may collect the following information:

Personal Information

• Full name
• Email address
• Telephone or mobile number
• Billing and delivery addresses
• Customer account details

Shopping and Transaction Information

• Products purchased
• Purchase dates and transaction history
• Receipts, invoices, refunds, and returns
• Preferred store or branch
• Online orders and delivery details

Payment Information

• Payment method and transaction references
• Payment status and refund details

Payments made by card are generally processed by third-party payment providers. We do not intend to store full payment card details unless specifically required and lawfully handled through an appropriate payment system.

Technical Information

• IP address and browser information
• Device type and operating system
• Website usage and interaction data
• Cookies and similar tracking technologies, where permitted

Customer Communications

• Enquiries, complaints, feedback, and support requests
• Marketing preferences and consent records

3. How We Use Your Information

We may use your personal information to:

• Process purchases, orders, payments, refunds, and returns.
• Manage online shopping, deliveries, and collections.
• Create and maintain customer accounts.
• Operate loyalty programmes and customer rewards, where available.
• Provide customer support and respond to enquiries.
• Inform customers about relevant offers, discounts, and promotions where legally permitted.
• Improve our grocery stores, products, website, and customer experience.
• Detect and prevent fraud, theft, misuse, and other unlawful activities.
• Maintain financial, tax, accounting, and business records.
• Meet our legal and regulatory obligations.

4. Our Branches and Store Operations

My Best Foods UK operates multiple grocery store branches. Where our systems are centrally managed, authorised personnel may access relevant customer and transaction information across branches for legitimate business purposes.

We may use branch information to manage transactions, refunds, customer enquiries, loyalty rewards, stock-related services, and business reporting.

We limit access to personal information to authorised employees and service providers who need it for their duties.

If CCTV or other security monitoring is used at any branch, appropriate notices and additional privacy information will be provided where required.

5. Loyalty Programmes and Promotions

If we offer a loyalty programme, promotional membership, or customer rewards scheme, we may use relevant information to:

• Record eligible purchases and reward points.
• Calculate and issue rewards or discounts.
• Manage membership accounts.
• Communicate programme updates and eligible offers.
• Investigate suspected misuse of rewards.

Participation in marketing communications will be managed in accordance with applicable law and your preferences. Specific loyalty programme terms may apply separately.

6. Marketing Communications

We may send information about new products, special offers, seasonal promotions, and store announcements where we have an appropriate legal basis.

You can opt out of marketing emails by using the unsubscribe link or contact us to update your preferences. For SMS or other marketing channels, you can follow the opt-out instructions provided.

Opting out of marketing will not prevent us from sending essential service communications, such as order confirmations or important account updates.

We will obtain consent where required by applicable UK marketing and privacy laws.

7. Cookies and Website Technologies

Our website may use cookies and similar technologies to:

• Keep the website secure and functioning.
• Remember shopping basket contents and preferences.
• Understand website performance.
• Measure promotional campaign effectiveness.
• Personalise content or advertising, where permitted.

Strictly necessary cookies may be used to provide services you request. We will request consent for non-essential cookies where required by law.

You can manage your cookie preferences through our website's cookie settings. Disabling certain cookies may affect some website features.

8. Sharing Your Information

We do not sell your personal information to third parties.

We may share relevant information with trusted service providers where necessary, including:

• Payment processing providers.
• Website hosting and IT service providers.
• Delivery and logistics partners.
• Customer support and communication platforms.
• Loyalty programme providers.
• Marketing service providers, where legally permitted.
• Accountants, auditors, insurers, and professional advisers.
• Law enforcement, regulators, courts, or other authorities where legally required.

These parties may only process personal information in accordance with applicable legal requirements and their relevant contractual or legal obligations.

Where information is shared with other companies within our business group, we will do so only where appropriate and lawful.

9. International Data Transfers

If we transfer personal information outside the United Kingdom, we will ensure that the transfer complies with applicable data protection law and that appropriate safeguards are in place where required.

Further information about relevant safeguards can be requested using the contact details provided below.

10. How We Protect Your Information

We use appropriate technical and organisational security measures to protect personal information against unauthorised access, loss, misuse, alteration, and disclosure.

These measures may include access controls, authentication, secure systems, staff training, and appropriate data protection procedures.

However, no electronic storage or internet transmission method can be guaranteed to be completely secure.

11. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including fulfilling legal, accounting, tax, and regulatory requirements.

Retention periods depend on the type of information, the purpose for which it was collected, and any applicable legal obligations.

When information is no longer required, we will securely delete it or anonymise it where appropriate.

12. Your Privacy Rights

Subject to applicable law and any relevant exemptions, you may have the right to:

• Request access to your personal information.
• Request correction of inaccurate or incomplete information.
• Request deletion of your personal information.
• Request restriction of certain processing activities.
• Object to certain uses of your personal information.
• Request the transfer of information you provided to us, where applicable.
• Withdraw consent where processing is based on consent.
• Object to direct marketing at any time.

To exercise your rights, please contact us using the details in the Contact Us section below. We may need to verify your identity before responding. We will handle requests within the applicable legal time limits.

13. Children's Privacy

Our services are intended for general grocery shopping and are not specifically directed at children.

We do not knowingly collect children's personal information for purposes that require parental consent without obtaining the necessary consent or meeting another applicable legal requirement.

If you believe a child has provided personal information inappropriately, please contact us so we can review the matter.

14. Third-Party Websites and Services

Our website or digital services may contain links to third-party websites, payment services, or other platforms.

We are not responsible for the privacy practices of independent third parties. We encourage customers to review their privacy policies before providing personal information.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, store operations, digital services, or applicable laws.

The latest version will be published on our website with an updated revision date. Where legally required, we will provide additional notice of significant changes.

16. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have a concern about how your personal information is handled, please contact My Best Foods UK.

My Best Foods UK
Your trusted neighbourhood grocery store.